The Royal British Legion limited edition poppy scarf

Why I support the RBL

So over last few years my dad has been visiting and researching the final moments of my Great Great Uncles -Albert Deakin and Charles Frederick Deakin, so incredibly brave such fascinating stories of war - for a mother to lose not one but both sons - for me this is incomprehensible.
Albert Deakin was a Machine gunner and was killed at the battle of Arras on the 3rd May 1917 with no known grave.
Charles Fredrick Deakin his brother was a tunneller in the 179th tunnelling company a former previous miner, Charles helped blew up The Lochnagar mine upon returning to safe ground was later killed again in Arras by a stray shell.
We have lots of memorabilia, letters written and even a cigarette case that saved Alberts life earlier on in the battle of Arras when a bullet ricochet off the case leaving the bullet mark. 
My dad is passionate about this as I am about fashion - so to help support our British hero’s - I’ll be donating £2.00 from every sale of the poppy scarf to the @royalbritishlegion 
My dad is so proud of me right now it makes my heart sing - I’m only a small business and all my products are made here in Great Britain - creating a new generation of poppy wearers

REW - Remembering every War - our poppy scarves like all of our products are made here in Great Britain the midlands to be precise.

Many many companies claim the British tag except country of origin is not Britain, they get away with this by claiming designed in GB or bringing the product in from overseas and adding a small component to claim made in Great Britain - I’m super proud that everything we do at Rew is 💯% made and sourced in the UK.

We do however use fabrics from European mills as unfortunately most fabric manufactures in the uk have closed down, but I’m always keeping my eyes peeled for British made fabrics.

Our poppy scarf was designed to create a new generation of poppy wearers.

It’s important we remember the sacrifices made during all of our wars.

Our new poppy scarf is now online here

We will be donating £2.00 form the sale of each new rew poppy scarf.

Crowd funding project going live soon….

Unfortunately our crowd funding project did not reach target this time.

We would like to Thank all of those that pledged to support both of us and The Royal British Legion.

We will be working hard to create these products next year and hope in the meantime you will continue to support, The Royal British Legion.

If however you love bright red poppy scarves please take a look at our Poppy Red Fleece Scarf

 Please continue to read ……. on we would like to get this going again in 2017.


Rew clothing has joined forces with rrj print surface design to create four unique print designs based upon the poppy theme .
Below we have a short video explaining how our funding project will work, please spare 1 minute to watch this.

Why not share this video with your friends.


Supporting our fallen "Heroes".



Why ?

Marking the WW1 Centenary seemed very poignant, enabling us to create a commemorative keep sake to be worn and treasured.
The Royal British Legion helps the whole Armed Forces community through welfare, comradeship and representation as well as being the Nation's custodian of Remembrance.



What is our idea?

Our vision is to produce a limited run of specially created surface print designs and products encapsulating the poppy theme, based upon four unique print designs.

Our aim is to encourage a whole new generation to wear poppies.

Our prints are gender neutral, and we would love to see how you style yours.


Poppies have been worn to commemorate the death of all service men and women since 1914.
The remembrance poppy (a Papaver rhoeas) has been used since 1920 to commemorate soldiers who have died in war. Inspired by the World War I poem "In Flanders Fields".


The Scarf

Did you know?

"During world war one pilots wore silk scarves known as the aviator scarf".

Three reasons: 1. To keep warm - the wind whipping around the head and shoulders worked its way under the leather flying jacket. 2. To prevent the leather flying jacket from chafing the neck. 3. To wipe engine grease from the goggles.


Each scarf will be handmade in house at Rew with meticulous attention to detail, 16 cms in width and 150 cms in length.

Scarf composition: Wool polyester mix back / cotton lawn print front.
Care instructions: Hand wash only, cool iron.

These will be packaged in a simple clear bag as we are eliminating high production cost's and focusing on the donation that will be given to the Royal British Legion.




The postcards

Did you know?

"12 million letters were delivered to the front every week"

Astonishingly, it only took two days for a letter from Britain to reach the front in France. The journey began at a purpose-built sorting depot in Regent's Park before being shipped to the trenches. By the end of the war, two billion letters and 114 million parcels had had been delivered.

Working closely together we decided to bring back the postcard, during WW1 this was the main communication between family members and loved ones.

To Bring back the art of heart felt handwriting, rrj has designed a set of postcards so you can pick up your pen and make someones day.




The Bag

We have also designed a simple tote which makes a perfect recycling shopping bag to carry with pride.
Light weight black cotton tote is availble if you pledge just £10.00

Why not buy one as a gift ?




"We work very closely with British Manufacturers to create an all "British product ".

Why are we Crowdfunding?

We decided to use crowd funder so we could reach a wider audience. Whilst we both run successful businesses we are unable to solely fund this project. Crowd funder is a great way to gain an understanding about which designs appeal most before the initial outlay of producing a limited run of designs.
This is our first venture into crowd funding and we hope you make it a great triumph, thus raising much needed funds for the fallen heroes of our time.


Pledge Now







When will I receive my reward ?
We aim to dispatch all rewards by 
What if I change my mind about the design I have pledged for ?
Please email us and we will endeavour to make sure you get the correct print of your choice.
What if the design I like is no longer available?
We aim to fullfil all requests however limited amounts of our products are available for various pledges so our advise is do not delay purchase today.

Will these scarves be availble anywhere else ?
If we outstretch our target we will release various prints to purchase via our own websites.



We would like to encourage you all to share this project with all your friends, family and neighbours.

This project could make a huge difference to our fallen heroes raising much needed funds.

Additional donations to The Royal British Legion can be made by clicking the logo at the top of the page.


More about "The Royal British Legion"

The Royal British Legion (RBL), sometimes referred to as the British Legion or "the Legion", is a British charity providing financial, social and emotional support to members and veterans of the British Armed Forces, their families and dependants.

Perhaps best known for the yearly Poppy Appeal and Remembrance services, the Legion is a campaigning organisation that promotes the welfare and interests of current and former members of the British Armed Forces.

The Legion fight nearly 36,000 on going War Disablement Pension cases for war veterans and make around 300,000 welfare and friendship visits every year……… read more here




1 comment

  • Gina Goold

    I saw your advert in the Daily Mail ‘You’ magazine.
    I think your Scarf is fantastic. I will be ordering in the new year for my friends. I was delighted to see your designs incorporating the ‘Poppy’. I am an Organizer for the Poppy Appeal and will be re-posing your site onto our Facebook Page.
    Bishop’s Stortford Poppy Appeal. I hope this brings you some added custom.

    Kind Regards

    Gina Goold

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